Brief
Design a logo and main website homepage for a new vegan frozen yogurt company offering an online shop for accessories, recipes, and local retailers. Keep the website simple with an elegant nav bar and some striking images to sell the products and their healthy but delicious products.
From Switzerland
Switzerland is known for its delicious dairy products and decadent chocolate. My Alpine is a brand that leaned into its own irony, while still holding on to its home roots. Collage style graphics are used as a homage to the classics becoming something new. This is a promise to preserve the tradition of delicious and familiar flavors for everyone.
Born from Bern
Logo and Label Exploration
When exploring the logo, inspiration was drawn from vintage postcard stamps and Swiss folk art. When added to the label, each flavor creates its own postcard, bringing the taste of Switzerland to you.
